Rolex to Acquire Watch Retailer Bucherer

Headline: Rolex to Acquire Watch Retailer Bucherer

Date: 24/08/2023

Type: Acquisition

Acquiror: Rolex

Target: Bucherer

Target Services: Watch Retail

Valuation: n/a

Country: Switzerland

Continent: Europe

Target Industry: Retail

Rationale: Rolex announces the acquisition of Bucherer, a prominent watch retailer with international presence. Bucherer will maintain its name and operate independently. The move is aimed at preserving the partnership between the two companies since 1924 and ensuring Bucherer’s continued success.

Summary: Rolex is set to acquire Bucherer, a major watch and jewelry retailer with a global presence, including the U.S., UK, Germany, France, Denmark, and Austria. Bucherer’s management team will remain intact, and the acquisition aims to continue the long-standing partnership while supporting Bucherer’s growth.


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